If your audience is laughing, they are listening.
Laughing creates connection,
and is a sneaky way into people's souls.
Write down every odd thought or observation that you notice. Dig deep here. Look for unexpected actions or surprising elements.
Here is an example from About to Eat Cake from Greg Walloch:
... he said you look really stressed out. You should pick three things you can do very well everyday and just let the rest go. And I thought that was fantastic advice when living in any big city: think of three things you can do very well everyday and let the rest go. But I thought about it, and I remembered that guy didn't have any teeth. (Pause for laughter) So I guess 'brush my teeth' didn't make his top three list (pause for laughter) very often.